In Europe, 23% of consumers use buy now, pay later (BNPL), while in APAC (24%) and MENAP (20%), the picture is similar. These numbers are on the rise. The pandemic was an initial driver but now a multitude of other factors have come into play to create a perfect storm for BNPL. However, around the globe, regulators are keeping watch and may well step in to provide better safeguards for consumers.
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